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2010 Edited Electoral Roll launched on 192.com

6th January 2010

192.com calls on people to make finding friends and family their New Year’s resolution

192.com, the UK’s leading people finding website, has today marked the start of a new decade with the addition of the 2010 Edited Electoral Roll to the site. This represents the most significant launch of the year for the people finding industry as it offers the most up to date, publicly searchable record of names and addresses for the whole of the UK.

The Edited Electoral Roll is a vital tool for finding lost friends and family, and for specialist people finders such as family tracing agencies and missing persons charities. It’s also a critical tool for identity verification used by businesses as diverse as e–commerce websites through to estate agents.

The Electoral Roll gives much broader coverage of the population than the phonebook or social networking sites such as Facebook making it the primary dataset when searching for people.

This launch sees 22 million records added to 192.com including 4 million newly registered names and addresses. Around 2.5 million more records are expected to be added within a few weeks bringing the total number of records for the year to around 25 million.

Dominic Blackburn, Product Director at 192.com commented, "With the launch of the 2010 Electoral Register we have greatly enhanced our people finding service. With a number of other innovations expected, 2010 is shaping up to be a very exciting year."

192.com searches over 700 million records from free directory enquiries as well as the Edited Electoral Roll and Birth, Marriage and Death Register giving three times more coverage than the phonebook or social networking sites such as Facebook.

192.com is the UK’s most awarded online directory, helping find people, businesses and places for millions of users every month. To find more people and businesses than ever before visit www.192.com.

For further information contact the 192.com Press Office